TRICK OR TREES

SaveTrees

Issue: Deforestation is real, whether it is something happening in the far away lands of the Amazon rainforest or right on our doorstep. The environmental consequences of which are going to be devastating. This solution was thought of on Do It Day, where people are encouraged to plant trees as part of Trees for Trees programme.

Solution: Show a series of pictures especially iconic cities like NYC where the central park is one of the most iconic parts of the city. Remove the green and it no longer is the city. My initial idea was to do this to many cities and have a series of photographs. I also a think a reel of a child walking through cities where there was once greenery is now post apocalyptic grey concrete.

Environment: The impact of this campaign on a global scale can have a huge beneficial outcomes for the environment.